Poshmark Consignment Beta at Santana Row
Too many clothes, not enough time? We had a fix for that.
To introduce Poshmark Consignment to the San Jose area, we took over Santana Row during the 2024 holiday season—using signage, a live activation, and a few well-timed freebies to spread the word. The goal: make a new way to sell feel simple, approachable, and right at home in the middle of a shopping day.
My Role: Lead Copywriter
Designer: Emily Du
Big wall, simple message.
This garage wrap introduced Poshmark Consignment in the clearest way possible—leading with the benefit and letting the scale do the rest.